The third annual “Sugar for Reindeer” event to promote awareness and offer support to children with Type 1 Diabetes and the Juvenile Diabetes Research Foundation, will be held from 10 a.m.-2 p.m. on Saturday, November 23 at River City Ale Works restaurant in Wheeling.
According to event organizer Lorri Schodzinski, Santa Claus is scheduled to fly in directly from the North Pole to meet with children and their families in a private and relaxed setting.
“Santa will be listening to wish lists, offering words of encouragement and reminding all of the children about the true spirit of Christmas,” said Schodzinski.  “I encourage parents to bring their cameras and capture their child’s reaction to Santa in his ‘festive holiday office’ without any distractions.”
At the end of each individualized session, Santa will give each child a “magic dust” made of glitter, sugar and oats to leave out for the reindeer on Christmas Eve in anticipation of his arrival.  “I envision an enjoyable, relaxed family day that also raises money for a wonderful cause,” said Schodzinski.   “Our motto is sugar is for reindeer, not children.”
In addition, the event will include an active craft area with face painting, tree ornament creations, cookie decorating, crafts and information pertaining to juvenile diabetes.   Parents will also be able to order off of River City’s lunch menu beginning at 11am.
Schodzinski noted that the event would not be possible without the continuous support and generosity of area sponsors.  “I am so thankful for their support,” she said.  “Thanks to their commitment and friendship, this event has become an Ohio Valley tradition and we are making a difference in our community.”
This year’s gold level sponsors include Main Street Bank, Ohio University Eastern, Panhandle Cleaning and Restoration, River City and Wheeling Hospital.  The silver level sponsors supporting the event are A&B Kia, Dr. Dan Joseph, Matheson Gas, Neely’s Grocery, Our Lady of Peace School, Riesbeck’s Food Markets, State Farm – Mike Schuetz, Linda Smith, Dan Stephens, St. Michael Parish School, St. Vincent School and Total Sports Connection.
The cost is $8 for the first child and $4 for each additional child per session with Santa.  Parents are free of charge.  All proceeds benefit the Juvenile Diabetes Research Foundation Search for a Cure and local children with Type I Diabetes in need of medical finances.
For more information on “Sugar for Reindeer” or if you would like to become a sponsor or make a donation contact Schodzinski at 304-242-4248 or